Ice, Ice, Baby

Ever wish you could float back to the whimsical days gone by, when you were young, pretty and without a care in the world? Well you can’t. But I tell you what: a good bowl of traditional, thick, luxurious ice cream can certainly help with some nonchalant day dreaming. Cue Criterion Ices.

Criterion Ices is a British company that has eighty years experience in churning out award winning ice creams from their county creamery in Suffolk. Every dairy ice is made with fresh double cream, sugar and natural flavours- there is not an artificial colour, flavouring or genetically modified ingredient in sight. So what are you waiting for? With flavours such as Banana and Butterscotch, Hazelnut and Chocolate Truffle, Belgian Chocolate and Caramel Cream, pick up a spoon and dive in. No, wait! Let me not underestimate the morishness of this ice cream. Instead put on a pair of elasticated jogging bottoms (no irony intended), take the phone off the hook and shovel away.

Let’s start with the Hazelnut and Chocolate Truffle. Think of your favourite praline filled chocolate…. Make it creamy…. Make it cold – there – you have it, in one meltingly tempting scoop. And the Belgian Chocolate? Boy oh boy! This velvety ice cream has 100% real dark cocoa liquor to give the ultimate depth of flavour and will satisfy true chocoholics (even those who have had years of training). The Banana and Butterscotch is a perfect reminder of childhood sweetie jars and puddings – all rolled into a superb, sophisticated dairy ice that is actually quite delightful.

So forget about this chemically enhanced, white apology for ice-cream and do your childhood memories some justice, pick up a tub of the proper stuff.